Now it's out: We have expanded and acquired our competitor, the Hamburg-based fintech Etvas.
The Hamburg-based SaaS fintech has made a name for itself with its leading platform for transaction data-based cashback offers and the associated B2B2C marketplace for value-added services.
Etvas' technology and portfolio, combined with the digital expertise of its employees, are the perfect complement to our company and our products.
Together, we can offer our German and European banking customers in particular even more innovative and user-oriented beyond-banking solutions and value-added services - and above all score points with intelligent, creative services.
The data-based Etvas technology is to be integrated into our portfolio and further developed together with the existing service offerings. New digital solutions are also planned for future projects: We already have the largest white-label cashback portal in Germany with more than 180 participating corporate customers and their end customers. The integration of Etvas' technologically unique card-linked cashback will enable us to extend our market leadership in this area to other European countries.
Etvas GmbH, which was founded in December 2019, has established itself as an innovative cashback provider and digital B2B2C marketplace for value-added services in recent years.
"The merger with Mehrwerk is the next step towards a Europe-wide technology rollout," says our new Mehrwerk partner and Etvas founder Sören Timm.
Thanks to our broad customer base and market penetration, Etvas' digital platform solutions can develop their full potential. Above all, the ability to integrate new offerings quickly and flexibly into our customers' apps and websites via Etvas' API framework is a major advantage.
Additional services are playing an increasingly important role in the strategy of financial institutions and utility companies in particular, in order to differentiate themselves from the competition with innovative services and thus improve revenue and customer loyalty. Etvas' successful cooperations, for example with Sparkasse Bremen, Smile Versicherung, Clanq or - very recently - a large automotive bank, where Etvas is using its integration with Solaris Bank, are a perfect addition to our customer base, which includes large banks such as Comdirect, many large savings banks, insurers such as Bayerische and energy suppliers such as EnBW and EWE.
There is only one thing left to say: We look forward to working with you in the future!
